Jam raised €1mn in Seed funding. Read our announcement here

Empower Your Sales Teams

Lisa is your team’s AI Sales Coach, delivering real-time feedback, personalized training, and data-driven insights to help reps pitch better, close faster, and win more deals.

Ramp up
faster than ever

Onboard new reps, launch new products and train your team on best practices with Lisa in record time.

Create a Safe Space
For Learning

Equip every rep with their private, real-time and unbiased AI coach to confidently grow their sales skills.

Clear Insights For
Smarter Coaching

Lisa identifies skill gaps and individual coaching opportunities. Track training progress in real-time.

Enterprise Ready

Currently undergoing ISO, Cybervadis and SOC2 certification processes. Data encrypted at rest and in transit according to BSI TR-02102 standards.

Trusted by industry leaders

Scaling sales coaching presents challenges—ineffective training can result in missed quotas, lost deals, and prolonged onboarding. Jam’s AI-powered coach shortens ramp-up time, boosts win rates, and ensures optimal sales team performance. Our impact includes:

“I was skeptical that AI could truly coach my reps - but Jam’s coaching quality completely exceeded my expectations"
4.8
Avg. Product Rating (based on 1.5k reviews)
22%
Higher win rates of companies using dynamic sales coaching programs
"It’s the first time I’ve seen a tool bridge the gap between theory and practice without needing constant trainer input."

Quickly deploy AI-driven simulations to sharpen sales skills, tailor playbooks, and close deals faster—no heavy lifting required.

A new way to coach your sales teams

Scaling sales coaching presents challenges—ineffective training can result in missed quotas, lost deals, and prolonged onboarding. Jam’s AI-powered coach shortens ramp-up time, boosts win rates, and ensures optimal sales team performance. Our impact includes:

Tagline

Deeply Integrated

Connect effortlessly with your existing tools. Keep workflows in sync across your entire tech ecosystem.

Enterprise ready

Jam equips sales teams with secure, country-specific AI agents built for global organizations.

Lisa is your team’s AI Sales Coach, delivering real-time feedback, personalized training, and data-driven insights to help reps pitch better, close faster, and win more deals.

Multi-Language Support

Built for global sales organizations with support for multiple languages, regional preferences, and cultural nuances.

GDPR Certified

All data processing follows GDPR standards, ensuring compliant handling of personal information and safeguarding user privacy.

Enterprise-Grade Security

Data encrypted at rest and in transit (BSI TR-02102). ISO, Cybervadis, and SOC 2 certifications in progress.

Enterprise Ready

Currently undergoing ISO, Cybervadis and SOC2 certification processes. Data encrypted at rest and in transit according to BSI TR-02102 standards.

Frequently Asked Questions

1. Who is Lisa?

Lisa is an AI-powered sales training agent that enhances sales performance through role-plays and analytics.

2. What does Lisa do?

Lisa uses AI to simulate realistic customer interactions, guiding sales reps through lifelike role-plays and giving instant, actionable feedback on their performance. Managers can track team progress, assign tailored scenarios, and review conversation analytics to pinpoint strengths and coaching opportunities.

3. Can Lisa help with onboarding new sales representatives?

Yes, Lisa accelerates the onboarding process by allowing new sales reps to practice in a safe environment without risking actual leads, reducing the typical onboarding time.  

4. How does Lisa support sales managers in coaching their teams?

Lisa provides managers with tools to monitor training effectiveness, engagement, and progress against individual targets, enabling data-driven coaching and performance management.  

5. What makes Lisa's AI-powered role-plays effective?

Lisa’s AI-powered role-plays allow sales reps to practice anytime and anywhere, offering instant feedback in a safe space, which enhances skill development and confidence.  

6. How does Lisa customize training for my sales team?

Lisa creates 100% customized simulations and scorecards aligned with your playbooks, buyer personas, and training gaps, ensuring personalized training experiences.  

7. Is Lisa trying to replace my sales team?

At Jam, we believe sales excellence comes from the perfect blend of human expertise and cutting-edge AI—because building trust and rapport has never been more critical to winning customers. Lisa works alongside your team as a dedicated partner, enhancing human performance rather than replacing it.

Jam With Us

Schedule a demo with our team to understand how our AI Agents can empower your sales team.